Insight: Many people go on trips to the city to break free from the traditional country lifestyle.

Posters

Targeted posters to those living in the country will encourage people to enjoy the diverse opportunities the city holds.

Reversible jacket

Add your customised, reversible jacket to your order and get ready for the city.

'Coast and Country' Special

Featuring a techno-loving farmer and drag-queen publican, a special on the ITV show and GWR’s IGTV, will focus on the double lives those at the end of the line lead.